Director of Stewardship, Pace University

I found my way into donor relations by chance. My first job in development supported several areas—corporate and foundation relations, prospect research, and major gifts. The major gifts officer I worked with had just started handling stewardship, so I got an early look at the donor experience. Around that time, we launched a new project asking students to write thank-you notes to scholarship donors—something our institution had never done before.

2. What influenced your interest in and passion for donor relations? 

That note-writing project opened my eyes. A heartfelt message had the power to truly move a donor, showing me how gratitude and storytelling can build strong, lasting relationships. I learned that donor relations is more than just thank-you letters — it’s about real connections and helping donors see their impact. It also helps beneficiaries reflect on their journey and recognize the broader community that’s invested in their success.

Stay curious and committed to learning. Donor relations is a field that’s always evolving — shaped by new trends, technologies, and donor expectations. One piece of advice I’ve found helpful (and am still learning myself) is to let your organization’s data guide your strategy. Take time to review what the numbers are telling you — engagement rates, giving patterns, donor feedback — and use that insight to shape more targeted, meaningful efforts.

When rolling out something new, start small: pilot it, gather feedback, refine, and build from there. Finally, remember that you’re not in this alone. The ADRP community is full of support, ideas, and helpful advice to guide you along the way.

One recent initiative that stands out is our “Day in the Life” video series. In short clips, students share highlights from their internships, classes, or favorite campus moments, ending with a personal thank-you to donors. They film and edit the videos themselves, with guidance and a final review from our team. We pair each video with a personal message from the student and a call to action inviting donors to reflect on their own college experience or offer advice. The response has been very positive — emails get high open rates and thoughtful replies. Students are proud to share their stories in their own voices, and donors feel more connected to the impact of their support.

I followed ADRP for years and officially joined in 2017 when my organization invested in a membership. It’s been invaluable ever since.

ADRP connects me with peers who understand the unique challenges and joys of our work. It offers practical tools and fresh ideas that help me better engage and nurture donor relationships.

ADRP provides timely resources and learning opportunities that strengthen my skills. Volunteering has also helped me build connections and grow professionally.