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March 10, 2022 Webinar | Hello! Is This a Good Time to Talk? Evolution of a Donor Calling Program
Thursday, March 10, 2022, 10:00 AM - 11:00 AM PDT
Category: Webinars

2022 ADRP Webinar Series

March 2022 | Is This a Good Time to Talk? Evolution of a Donor Calling Program

Thursday, March 10, 2022
10:00 AM – 11:00 AM (PT) / 1:00 PM – 2:00 PM (ET)

Members: FREE | Non-Members: $75
Can't attend? All registrants receive links to the webinar recording & slides via email after the presentation!

Full participation in the ADRP 2022 Webinar Series is equivalent to 12 points (one point per webinar) of Education credit for the CFRE International application for certification and/or re-certification.

 Thank You to Our 2022 Webinar Series Sponsor!

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About the Webinar

So you are a small shop with 1-5 staff and an ongoing stewardship calling program seems impossible? You think that a multipurpose calling program will improve engagement and retention - but where to start?

Or you are skeptical about the ROI of calling donors but not making an ask? In this session, we share our journey of stewardship calling program, over the last five years. Starting from adhoc calls from a staff member to a sophisticated program of new donor engagement and now to annual calling blitz.

We will explore the details of:

  • Establishing a stewardship calling program with limited resources;
  • Using success stories to advocate and harness more support from senior management;
  • What can be done for donors who don't take our calls; and- reporting and enhancements.

Learning Objectives:

  1. Establishing a stewardship calling program.

  2. Using success stories to advocate for resources for DR programs.

  3. Commitment to growth with a healthy dose of flexibility.

Target Audience

Shop Size

Experience Level

Suitable for all audiences Small Shop (1–5 staff) Mid-career (4–8 years)

About the Presenter

Sarwat Maqbool, Donor Relations Manager, Australian National University

Designing clever solutions, measuring outcomes and learning are my true passions. This stems from more than 10 years stewardship experience in diverse roles with politics and educational fundraising. Starting as the solo DR professional at ANU, I have built a comprehensive portfolio and now excited about preparing for the first campaign. 

Please notify the ADRP office 24 hours in advance of the webinar if you have not yet received your registration link.
ADRP members can access past webinars at any time by visiting the webinars page of the ADRP website and selecting "Missed a Webinar?" at the top of the page.