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October 18, 2022 Webinar | Creating an Awesome Monthly Stewardship Program
Tuesday, October 18, 2022, 10:00 AM - 11:00 AM PDT
Category: Webinars

2022 ADRP Webinar Series

October 2022: Creating an Awesome Monthly Stewardship Program

Tuesday, October 18, 2022
10:00 AM – 11:00 AM (PT) / 1:00 PM – 2:00 PM (ET)

Members: FREE | Non-Members: $75
Can't attend? All registrants receive links to the webinar recording & slides via email after the presentation!

Full participation in the ADRP 2022 Webinar Series is equivalent to 12 points (one point per webinar) of Education credit for the CFRE International application for certification and/or re-certification.

 Thank You to Our 2022 Webinar Series Sponsor!

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About the Webinar

Monthly donors - who doesn’t like them and the revenue stability they bring? But how do you recognize them, and keep them engaged and excited about your organization? How do you keep them giving? If your organization has a Monthly Giving Program, whether it is brand new or mature, and you are involved in its operation, this session will provide you with examples and best practices to make your monthly donor program even more powerful than ever before! The session centers on the importance of a dedicated stewardship strategy for recurring givers and looks at the best practices for recognizing monthly donors, cultivating and stewarding monthly donors during the year, and how to retain these donors.

Learning Objectives:

  1. How best to obtain, cultivate and steward monthly donors.
  2. Understanding best retention practices to prevent and follow up on monthly donors whose cards expire/decline - before it happens/right after.
  3. Best practices for timing of upgrading asks for extra gifts and recognition.

Target Audience

Shop Size

Experience Level

Suitable for all audiences Suitable for any size shop Suitable for all levels

About the Presenter

Erica Waasdorp, President, A Direct Solution

Erica Waasdorp is President of A Direct Solution, AFP Master Trainer, and a twice published author on the subject of monthly giving. She works with non-profit clients all over the country as well as internationally helping them with their appeals and monthly giving programs.

Please notify the ADRP office 24 hours in advance of the webinar if you have not yet received your registration link.
ADRP members can access past webinars at any time by visiting the webinars page of the ADRP website and selecting "Missed a Webinar?" at the top of the page.