BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/Los_Angeles X-LIC-LOCATION:America/Los_Angeles BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:2e04a34ad8fdc6e6351c7ecc2778f00c152 CATEGORIES:Webinars SUMMARY:April 11, 2023 Webinar | Building a Better Story DESCRIPTION:
10:00 AM – 11:00 AM
(PT) / 1:00 PM – 2:00 PM (ET)
Members: FREE | Non-Members: $75
Full participatio n in the ADRP 2023 Webinar Series is equivalent to 12 points (one point per webinar) of Education credit for the CFRE International application for ce rtification and/or re-certification.
Environmental nonprofits and conservatio n organizations are bursting at the seams with compelling, diverse stories of resilient communities, inspiring landscapes and innovative work—and we c an use those stories to deepen and diversify our donor engagement and fundr aising efforts. But it’s critical to consider the messages some narratives send and the ways we source and share them. In this webinar, you’ll explore the importance of stories and storytelling; the differences between storie s and messaging; and how inclusive storytelling can influence more equitabl e conservation.
Target Audience | Shop Size | Experience Level span> |
Environmental Organizations Other n on-profits | Suitable for any size shop | Suitable for all levels |
About
the Presenter
Bronwen Butler, Senior Strategist, Storytelling , The Nature Conservancy | |
Bronwen Butler is aud ience-focused, strategy-minded and food-motivated. A deeply curious communi cations professional and self-confessed word nerd, she’s currently a senior donor communications officer at The Nature Conservancy, creating strategic , donor-facing materials for new and existing high net-worth donors. She’s also developing an exciting body of work focused on storytelling as a means to diversify and deepen donor engagement; her two-day Telling Better Stori es, Telling Stories Better workshop is designed to facilitate conversation, collaboration, and continuous learning around better, more inclusive story telling. Bronwen has put fingers to keyboard—and actual pen to literal pape r—for more than 20 years; a successful speechwriter, ghostwriter, and long- term freelancer, she holds a BA in English from UT San Antonio and an MS in journalism from Ohio University. She’s based in a home office in Austin (w ith her Hubs and two middle-aged Chihuahuas) and has a deep affinity for al literation, history, Korean dramas, and pie. |