Resources form the Research Committee
Top Four Resources We Found Most Helpful
The Research Committee reviewed the items in the bibliography and found the following four resources to be the most broadly relevant to showing the value of our work.
Donor Retention: What Do We Know and What Can We Do About It? By Adrian Sargeant (2008)
Donor Retention: What Do We Know and What Can We Do About It?
Sargeant, A., & Jay E. (2011). Building donor loyalty: The fundraiser's guide to increasing lifetime value (1st ed.).
Building donor loyalty: The fundraiser's guide to increasing lifetime value
Bernal, E. R., (2016) Beyond compliance basics: results driven stewardship. Journal of Donor Relations & Stewardship
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To Purchase: Beyond compliance basics: results driven stewardship
Manner-McLarty (2016) A call for donor recognition strategy. Journal of Donor Relations & Stewardship
To Preview: A call for donor recognition strategy
To Purchase: A call for donor recognition strategy