1B | You Gotta Know When to Hold 'Em, Know When to Fold 'Em... Donor Retention Strategies

Wednesday, Sept 21
10:50 - 11:50 AM

Suitable across all audiences

Experience Level
Suitable for all levels

Shop Size
Suitable for any size shop

Come join Cook Children's Health Foundation on a journey to analyze your donor pipeline to identify donor behavior, giving interests, and gift breakdown. Take these metrics and create an ongoing personalized engagement strategy for thanking and inspiring mid-level donors. 


Leah Nicoletti

Leah Nicoletti entered the world of Donor Relations in 2009 as a Donor Relations Specialist at Cook Children's Health Foundation and in 2013 became the Donor Relations Manager where she remains today. Leah has bachelor's and master's degrees in counseling psychology and a background in human resources and employee relations. In the fundraising world, her human relations skills and experience have been an asset to her role in relating to and connecting with donors.


Jennifer Johnson, CFRE

Jennifer oversees donor relations and community programs for the Cook Children's Foundation and manages a major gift portfolio. During her 15 years at Cook Children's she has been involved in all aspects of development, including major gift cultivation and solicitation, gift planning, capital campaign work, special events, donor engagement, and stewardship reporting.

Jennifer is a frequent ADRP and AFP conference speaker. Cook Children's hosted the ADRP Texas/Oklahoma Summit this past May. Jennifer has a Bachelor of Science degree from the University of Oklahoma.