Session 2A - Creative Stewardship: Nuts and Bolts of Developing

and Implementing a Stewardship Plan


Wednesday, September 19, 2012
1:20 p.m. - 2:20 p.m.

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Description: Learn the practical realities of deciding to adopt a formal stewardship plan; considering the use of a consultant for this process; drafting the plan, approval, documentation and systems integration; and staged implementation.  The session will focus on Georgia Perimeter’s recent experience and will be lead by Executive Director of Institutional Advancement and GPC Foundation with support from Anne Manner-McLarty of the consulting firm Heurista.  Participants will share their own experiences and learn the details of design and execution of the GPC donor stewardship plan, including specific documents, staff assignments and computer-aided record-keeping practices.

Sector: Higher Education
Expertise Level: Suitable for all levels
Shop Size: Suitable for any size shop
Subject Focus: Policies and Procedures




Speaker Bio: Vicki Carew

Vicki Carew is the Executive Director of Institutional Advancement and the Georgia Perimeter College Foundation, where she is responsible for overseeing the college’s fund raising efforts.   She is responsible for managing the Foundation’s assets and is leading efforts to launch the college’s first comprehensive campaign.  While at GPC, Vicki has establish sound donor and stewardship practices to successfully manage a multi-million dollar asset portfolio, and the cultivation and stewardship that’s central to developing and maintaining key donor relationships.

Vicki’s has over twenty years experience in non-profit and higher education administration, and lends her expertise serving on several non-profit boards.



Speaker Bio: Anne Manner-McLarty


Anne Manner-McLarty is the president and lead consultant for Heurista, a multi-disciplinary firm dedicated to discovering the authentic stories that drive an organization’s mission.  This work draws upon Anne’s experience and reputation as a thought leader in donor recognition and stewardship program planning.  Before establishing her own company, Anne was president of Robin E. Williams Incorporated, and she has been an active participant in ADRP since 2005.  She lives in Asheville, North Carolina where she has plenty of opportunities to re-engage her creative spirit and participate in community activities, including the annual TEDxAsheville productions.