Association of Donor Relations Professionals
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December 7, 2023 Webinar | Simplify + Humanize Donor Journeys
Thursday, December 07, 2023, 10:00 AM - 11:00 AM PDT
Category: Webinars

2023 ADRP Webinar Series

New Date!

December 7, 2023 | Simplify + Humanize Donor Journeys 

Thursday, December 7, 2023
10:00 AM – 11:00 AM (PT) / 1:00 PM – 2:00 PM (ET)

Registration Closed

Members: FREE | Non-Members: $75
Can't attend? All registrants receive links to the webinar recording & slides via email after the presentation!

Full participation in the ADRP 2023 Webinar Series is equivalent to 12 points (one point per webinar) of Education credit for the CFRE International application for certification and/or re-certification.

About the Webinar

The explosion of digital engagement in a post-pandemic world has changed everything about the way we talk, share, cultivate and steward not only our donors, but those curious lurkers who want to know more about our missions. Having a solid digital engagement strategy is a good start. But building one baked in being human, vulnerable, authentic, informative and responsive is how you build not only donors - but believers, too. Join us as we break down how embracing a Donor Relations 2.0 mindset can unlock deep, meaningful relationships that awaken the hearts and minds of your rabid fans. Learn how engagement can drop bread crumbs leading to an intentional donor journey - no matter the giving level - sharing story and impact, all leading to the awakening of a massive base of believers who show up to give, serve, amplify and champion your cause.

Learning Objectives

  1. Gain the tools to create a simple voice styleguide

  2. Learn how to tell value-centered stories to increase digital engagement

  3. Receive an onboarding playbook for email subscribers & social media followers

  4. Build out a multi-part Welcome Series

  5. Get templates and workbooks to get you activated

Target Audience

Shop Size

Experience Level

Suitable for all audiences; Growth Mindset Leaders; New Professionals; Coordinators; Digital Marketers; Content Creators; Donor Relations Purists who want to humanize the donor experience; friends who want to work smarter not harder Suitable for any size shop Suitable for all levels

About the Presenters

Becky Endicott (Founder + Chief Storyteller) and Jonathan McCoy (Founder + CEO), We Are For Good

Jon and Becky are Oklahoma business partners who have roughly 40 combined years of experience in nonprofit development and marketing. They call themselves "marketers disguised as fundraisers." They led teams in annual giving, events, stewardship and major gifts. We Are For Good launched in 2020!

We Are for Good is a media company modernizing nonprofit professional development. They’re teachers, amplifiers, connectors and hosts of the top-ranked We Are For Good Podcast, with over 275K downloads. They're on a mission to flip the donor pyramid upside down and fuel an impact uprising.

Please notify the ADRP office 24 hours in advance of the webinar if you have not yet received your registration link.
ADRP members can access past webinars at any time by visiting the webinars page of the ADRP website and selecting "Missed a Webinar?" at the top of the page.


Thank You To Our 2023 Webinar Sponsor